Introducing

Oulu

Credits: Visit Oulu

Meet Oulu, that quirky northern city by the sea

Oulu, Finland's fifth-largest city, is celebrated for its creativity and innovation, from leading the way in modern mobile technology to hosting the world-famous Air Guitar World Championships and shining as the European Capital of Culture in 2026. In winter, Oulu is surrounded by a frozen sea, offering a range of unique activities, while in summer, its stunning northern landscapes – featuring forests, rivers, lakes, and fells – create the perfect backdrop for both adventure and relaxation.

Best reasons to visit Oulu in a nutshell

Oulu, located on the west coast of northern Finland, offers the perfect mix of modernity, nature, and adventure. Begin your journey by exploring the Pohjola Route, a 900-kilometre scenic drive through the stunning landscapes of northern Finland. Whether cycling, driving, or using public transportation, the route offers breathtaking views and cultural highlights, such as the serene Hailuoto Island with its sandy beaches and charming villages. A visit to Raahe, nearby, provides a glimpse into Finland’s history with some of the country’s best-preserved wooden buildings.

Surrounded by natural beauty, Oulu offers year-round outdoor activities. Syöte National Park is a fantastic destination for trekking, skiing, snowshoeing, and husky rides, with the chance to spot reindeer in the wild. Just a short distance from the city, the UNESCO-listed Rokua Geopark provides a fascinating look at the region’s geological history, featuring hiking trails, dunes, and stunning panoramic views. In summer, Oulu comes alive with activities, from cycling along its well-maintained paths to relaxing at Nallikari Beach, a perfect spot to unwind by the sea.

The city is also known for its vibrant events that celebrate creativity and fun. One of its most iconic events, the Air Guitar World Championships, is a quirky and internationally recognized spectacle. In winter, the Frozen People festival takes over the city, showcasing electronic music and northern art in a unique snow-and-ice setting, offering an unforgettable experience.

European Capital of Culture 2026

Oulu proudly carries the title of European Capital of Culture 2026, highlighting its vibrant creativity, rich heritage, and innovative spirit. This prestigious recognition will usher in a year packed with cultural events and artistic experiences.

Credits: Harri Tarvainen

Easy-access lighthouses on the Finnish coastline

From the scenic Hailuoto Island to the historic Utö Lighthouse, explore these lighthouses that promise unforgettable day trips and serene escapes.

Credits: Mariia Kauppi

Best spots along the Pohjola route

The Pohjola Route offers a journey through northern Finland, showcasing breathtaking landscapes, charming towns, and unique natural wonders.

Credits: Visit Oulu

Must-experience saunas on the Finnish Coast & Archipelago

Discover must-visit saunas in Finnish Coast & Archipelago, including Oulu.

Credits: Juho Kuva

Useful things to know about Oulu

Where is Oulu?

Oulu is located on the west coast of northern Finland, by the Gulf of Bothnia. As the largest city in Northern Finland, it is easily accessible by plane, train, bus, and car. From abroad, the easiest way to travel to Oulu is by connecting to Oulu Airport (OUL) via Helsinki Airport (HEL) by plane.

How can I get to Oulu?

The quickest way to reach Oulu from Helsinki is by plane, with multiple daily flights taking about an hour. Alternatively, you can travel by train (5–6 hours), bus, or car (approximately 7 hours). Direct flights from Munich, Germany, are also available. For more details on transportation options, check out Visit Oulu’s pages.

How can I get around Oulu?

Oulu is a cyclist’s dream, offering over 900 kilometres of well-maintained cycling paths, even in winter. Public transportation, including buses, is available, and you can find information on local timetables, routes, and ticket prices at osl.fi. The city centre is compact, making it perfect for exploring on foot, and taxis and rental cars are also easily accessible.

What is Oulu most famous for?

Oulu is renowned for its innovative tech scene, having pioneered modern mobile technology with companies like Nokia and Oura calling it home. It also stands out for its vibrant cultural life as the European Capital of Culture 2026 and for hosting the annual Air Guitar World Championships. Additionally, Oulu is known for its extensive cycling network and proudly holds the title of the World’s Winter Cycling Capital.

What is the population of Oulu?

Oulu has around 210,000 inhabitants, making it the largest city in northern Finland.

Fun fact about Oulu:

Oulu has a unique local dialect that adds a playful twist to Finnish — try pronouncing words like PELEKÄÄKKÖNÄÄ (a fun, teasing way of asking if someone is scared, literally, “Are you scared or not?”), ALAKKONÄÄ (a casual way of asking if someone wants to hang out) ja OOKKONÄÄ (a playful "Are you...?")!

Must-see sights in Oulu

Here's a map of some of the most popular sights and locations to visit in Oulu.

More activities await in Oulu

Discover more top Sustainable Travel Finland labelled activities, sights, and experiences in this part of Finland.

Pilkkiretki Oulun Nallikarissa 1
Sustainable Travel Finland
Oulu
Ice Fishing, Nallikari, Oulu
3 hours

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Visitoulu.fi

Visitoulu.fi is a great source of information and inspiration about Oulu. Find recommendations, local tips, and much more!

 

Credits: Visit Oulu